Interview with Rapper ‘Concept’ from the UK
Wednesday, October 24th, 2007
Good morning, Good evening, Good hangover
Today, I am sitting with UK Asian Hip-Hop artist: Concept from the up and coming independent record label Shlepp Records. Concept was born and raised in London, and found rapping a way of solving his troubles, as he was constantly getting into fights and hustling. He is now focused on his music, taking the independent urban scene in England by storm, targeting an Asian audience and creating songs such as ‘Million Miles’, and party songs such as ‘T-shirt’ which he has just finished shooting the video for. I sat down with the talented rapper and although he was a bit of a loose cannon… I managed to get some answers:

Taisuke: Wassup Concept , how are you today?
Concept: Ha Ha, JOLLY GOOD.
Taisuke: That’s good to hear. Over here in Singapore, we don’t have much of a clue regarding the urban scene out in the UK..Could you give us some insight from the front line, and hand us 3 words that describe what the urban scene is like out there?
Concept: 3 words ay, hold up my phone ringing..( picks it up..mumbles some gangster words that I cant print in here, hangs up and comes back) ok, ok, 3 words that would describe the urban scene here is: Cold( because it’s Britain), Imitated ( music wise) and Weaker..but there is a minority that create ok music..
Taisuke: I see..well that all seems kind of negative, especially for us in sunny Singapore, If you could lighten up the mood for everybody over there, how would you do it?
Concept: - I would go around handing out Belgium Chocolates..ye belgium
Taisuke: Hmm, good choice.. Ok, now finish these sentences for me:
Taisuke: I would most likely get arrested for:
Concept: Mooning the Queen of England
Taisuke: When I rap I sound like:
Concept: Jesus. haha.. nah just a rapper
Taisuke: Ok, who’s got a better beard, Bin Laden or Santa?
Concept: Santa’s, It keeps growing back
Taisuke: I didn’t know it grows back/got cut off?
Concept: Well he stays way he is forever innit.. so if you cut his beard off it’s gonna come back for more haha
Taisuke: I see..wait let me scratch my head…Ok Ok.
So explain to us your style of Hip-Hop music, what kind of topics do you talk about in your raps?
Concept: I just rap about shit that I been through, shit I’m feeling whether it be about feeling good wit bitches all around me or in a bad mood,. I try to avoid talking about the same shit as everybody else, but if it plays a part in ma story I would mention it
Taisuke: So as far as rappers go, which rap artist would like to kill, and what would be your weapon of choice?
Concept: Ha Ha, err my weapon of choice would be a sword, and the artist would be benzino.
Taisuke: Ha Ha, Ok Concept, thank you for the interview, hope all goes well with the music, Where are you heading next?
Concept: Straight to the studio man, you gotta work hard for it..
Taisuke: Enough said.
Concept’s music can be purchased at www.Tunetribe.com
Check out Concept’s music online at :
http://www.myspace.com/loveyourmind
and also, check out his fellow label mates at:
http://www.shlepprecords.com/
http://www.shlepp.co.uk/





